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BrandCrock Blog Series: “Revenue Guard for Shopware Stores”

Most Shops Don’t Need a New Platform. They Need a Better Operating System.
Angle: Your “decision problem” post, expanded with real trade-offs and what to decide before building.
CTA: “Get a Shopware Health Check + Retainer Plan.”

The Hidden Cost of ‘Quick Fixes’: How Stores Become Afraid to Deploy
Pain points: Workarounds turning permanent, no staging, no rollback, fear of updates.
CTA: “Stability Retainer: updates, testing, release discipline.”

Checkout Revenue Leaks: 12 Reasons Your Conversion Drops Without You Noticing
Pain points: PSP failures, shipping rules, coupon conflicts, address validation, mobile UX breaks.
CTA: “Checkout monitoring + monthly fixes (Growth/Scale).”

Plugin Hell: Why ‘Just One More App’ Eventually Breaks Your Shop
Pain points: App/plugin conflicts, upgrade risk, performance degradation, vendor dependency.
CTA: “Plugin governance + compatibility testing included in retainers.”

Stock Inconsistency Is Not a Warehouse Problem: It’s a Sync Problem
Pain points: ERP/Wawi sync delays, overselling, wrong availability, returns chaos.
CTA: “Integration troubleshooting + automation backlog on retainer.”

Performance That Pays: The Shopware Speed Checklist That Actually Increases Sales
Pain points: slow PLP/PDP, heavy themes, image bloat, caching mistakes, Core Web Vitals impact.
CTA: “Monthly performance sprints (Growth/Scale).”

Updates Without Panic: The Safe Update Routine Every KMU Shop Should Follow
Pain points: security patches delayed, breaking changes, plugin compatibility, no test order.
CTA: “Update Service + Care package.”

Tracking Lies: Why Your GA4/Consent Setup Makes You Spend More on Ads
Pain points: missing purchase events, consent blocking, broken GTM, attribution mismatch.
CTA: “Tracking sanity checks included (Care+/Growth).”

The ‘Decision Audit’: 9 Questions That Predict Whether Your Shop Will Scale
Angle: A diagnostic framework (business model, complexity, team capability, cost of change).
CTA: “Book a Platform Fit + Operating Model Check.”

Retainers vs Projects: Why Smart Shops Pay Monthly (and Save Money)
Pain points: emergency costs, downtime, “one-time fixes” recurring, no ownership, no roadmap.
Support & Wartung Packages page + plan comparison.

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